The Power of the “Mommy-Blogger”
January 31, 2012 in Uncategorized
I like to think of myself as an unconventional gal. I prefer to be different and I loathe it when society takes it upon itself to place me in a little box according to its standards and requirements. At the same time I have certain characteristics that just can’t be argued with and in this regard it’s a pointless exercise and just a waste of energy to “fart against thunder”. This morning a good friend sent me a link to an article written by Janice D’Arcy in the Lifestyle section of the Washington Post about “Mommy-Bloggers” wherein an American consumer marketing firm defined the group known as Mommy-Bloggers “as women who have at least one child in their household and have read or contributed to a blog in the past 30 days.”
The response was interesting, the say the least. Some women were highly offended by being thrown into this particular little box and I imagine that this stems from the question as to whether Mommy-Bloggers are taken seriously. To them I say: “Preach it, sister, head out there and burn your extra large handbag that contains, wipes, toys, plasters and various other child-type paraphernalia.” Women have a right to be heard as women and not just one aspect of a woman as society deems fit.
But on the other hand, my response is a little different: I am a Mommy. And I don’t blog this in any kind of whiney, whimpery fashion. I’m PROUD to be a Mommy. I don’t always blog about parent subjects – in fact there are days when an unexpected reader may wonder why I blog on the parent24 site. But the fact remains, I am a Mom, and any attempt by me to balk against this would be a serious error of judgment on my part.
I believe that the marketing folk, government, and various other powers that be could learn a lot by not only reading our blogs but more importantly the comments by fellow bloggers where we are constantly recommending products, remedies, schools, medicines, party venues etc etc to each other. Marketers may be surprised to find they are missing an entire country full of women who don’t use a certain product just because of the bad experience of one or two Moms who speak to a few hundred other parents. Not to mention the gripes about lack of service delivery and similar incidents.
Go and have a read of the article: http://www.washingtonpost.com/blogs/on-parenting/post/mommy-blogs-what-are-they-and-how-much-do-they-matter/2012/01/28/gIQA0VQUbQ_blog.html?tid=sm_twitter_washingtonpost and then let me know how YOU feel about being labelled a Mommy-Blogger? And fellas, how does that make you guys feel? C’mon, shoot me down in flames. 
Happy Day! 

– and not a single merit and I believe that the carrot is far more effective than the stick!) I’ve been shown the short-cuts through the school by my “big shot” Jerry.

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